What should a small business marketing plan include?
Decide what to offer, who to reach and how to use your budget.
Read the perspective
CREATIVE INTELLIGENCE³SM
01 / HOME / ONLINE MARKETING / LEAD GENERATION
Creative design.
Intelligent strategy.
Your online marketing team. Focused on leads and sales.
C3i3 is a digital marketing agency that helps customers find you, understand your offer and get in touch. Our team combines distinctive design with research, strategy and AI-assisted production for your campaigns, content, apps, websites and social channels.
Scroll to exploreMove to explore the studio
02 / WELCOMEA BAY AREA STUDIO / SINCE 2004
Welcome to
C3i3.
You have a business to run, customers to look after, and ideas you want to bring to life. Welcome to C3i3. We are a Bay Area web design, SEO, and content marketing studio that helps you decide what comes next, then works alongside you to make it happen, from the first conversation onward.
Since 2004, we have helped businesses explain what they do and give people a reason to choose them. That might mean a clearer website, a useful app, better writing, a memorable identity, or a commercial that shows your product in action. The work starts with listening, asking questions, and understanding.
MAKE YOURSELF AT HOME.
You do not need to arrive with a finished brief or know which service to ask for. Tell us what is working, what feels stuck, and what you would like to change. We will help you sort through the possibilities, agree on priorities, and take the next practical step together.
C3i3 / CREATIVE INTELLIGENCE³GOOD WORK STARTS WITH A CONVERSATION.
Big-picture thinking.
A team to get the work done.
Start with the customers you want to reach. We help choose the right work, then plan, create and manage it for you.
01
Plan
Marketing Strategy
Know which customers to reach, what to offer and where to spend your marketing budget.
02
Create
Web Commercials
Show what you sell with web commercials, product explanations and short videos for your campaigns.
03
Write
Copywriting Services
Get copy and articles that answer customer questions and explain why they should choose your business.
04
Design
Design Services
Give customers a clear, professional experience in an app, a website, a single landing page or your brand materials.
05
Market
Lead Generation
Help customers find your offer through SEO services, AI search optimization, paid ads and social campaigns.
06
Manage
Website Management Services
Keep your website, content and campaigns current, with ongoing support and reporting you can act on.
You run your business.
We help run your marketing.
You may need more enquiries, a stronger launch or help supporting your own team. Bring your goals and budget. We help choose what to do first and take care of the work.
See how we plan your marketingSet priorities before spending.
Agree who you want to reach, what they need to know and what action you want them to take.
Build the right way to reach them.
An app, a campaign, social content, a website or a landing page. Choose the format that fits the job.
Keep track of what happens.
Review enquiries and the available campaign data. Use what you learn to decide what needs attention next.
Can AI lower your marketing costs?
Here’s where it can help.
AI marketing services can reduce some of the manual work behind content, design and video production. For the right project, that can mean fewer production hours, faster review of ideas and more options within your budget.
We set the direction, check the facts, refine the design and review the finished work. A small business gets professional support without assembling a department. A larger team gets extra production help when it needs it.
| The work | Traditional production | An AI-assisted option |
|---|---|---|
| Visual concepts | Create each mockup separately before comparing directions. | Generate possible directions, then have a designer select and refine the useful ones. |
| Commercial scenes | Arrange a location, crew and shoot when a scene needs original footage. | Some concepts can use generated scenes, reducing filming requirements when that approach fits. |
| Content versions | Rewrite and resize material separately for each placement. | Assist with drafts and adaptations, then check each version for accuracy and brand fit. |
What will it cost? How soon can we launch?
Tell us what you need. Your quote will define the deliverables, production approach, review rounds and schedule. Original filming, custom app features and integrations still need their own time and budget.
These are examples of how the work can change, not a promise of a fixed saving or turnaround. A dollar comparison needs the same scope on both sides.
Answers before you spend.
Examples you can learn from.
Explore all insights 
STRATEGY / GUIDE
BRAND & DESIGN / ARTICLE
Do you need a website, app, or landing page?
Choose the format around what your customer needs to do.
Read the perspective
SEARCH & GROWTH / ARTICLE
What is AI search optimization?
Understand the work involved in making your business easier to find.
Read the perspectiveSee what we can make for your business.
Explore our services
Turn one clear offer into a commercial.
See how a concept, script and storyboard can explain what you offer before production begins.
Explore Create
Give visitors a clear next step.
A focused page can explain your offer, answer key questions and make it easy to enquire.
Explore Design
Help local customers find your business.
Keep business details useful and consistent, with relevant pages for the Bay Area communities you serve.
Explore MarketBay Area marketing team.
Worldwide perspective.
C3i3 is a Bay Area digital marketing agency serving San Francisco, San Jose, the wider Bay Area and businesses worldwide. Get help with lead generation, content marketing services, SEO and the design work that supports your offer.
If you need a Bay Area web design company, we can build that too. We can also create an app, a focused landing page or a social campaign. We start with what customers need to do, then choose the right format for your business.
Explore Bay Area web design servicesEXPLORE THE BAY AREA
San Francisco
San Jose
Bay Area
Based in the Bay Area. Built for a wider world.
Explore our local services, or start a conversation about your project wherever your business operates.
Talk about your projectA few questions before we begin.
Can you help with marketing if I don’t need a new website?
Yes. You can start with a marketing plan, a campaign, content, web commercials, social media or help improving the pages you already have. A new website is one option, not a requirement.
Can you help our business get more leads?
We can plan campaigns and content around a specific offer and an enquiry, booking or other useful action. We also help define what can be tracked so you can review the available results.
How much do your AI marketing services cost?
The cost depends on the deliverables and production involved. Tell us your goals, budget and existing material. We can scope the work and explain where AI-assisted production may save time or expense.
How quickly can a project go live?
That depends on the size of the work, approvals, original assets and any integrations. A focused landing page or campaign can have a smaller scope than a full app or website. We agree a schedule around the actual work.
Do you work outside the Bay Area?
Yes. We work with Bay Area businesses and clients worldwide. We can support a business owner directly or work alongside an existing marketing team.
Creative Intelligence³.
Practical business decisions.
Creative design gives your business a distinctive look and makes your offer easy to understand. Intelligent strategy uses research, planning and measurement to decide who to reach, what to say and where to spend. AI supports the work; experienced people guide it.
Meet C3i3Client directorySelected relationships
Explore selected organizations we’ve supported through design, development, content and marketing.
Explore selected clientsWhat do you need
help with first?
More enquiries, a new campaign, better content or help keeping your marketing running. Tell us your goals, budget and timing.
You don’t need a finished brief. A question is a good place to start.
LET’S TALK ABOUT YOUR PROJECT